BAKING IS OUR BUSINESS 2020

November 10-12, 2020

At Bake from Scratch, we celebrate the baking community. And content creators play a vital role in the baking industry with their constant ingenuity and creativity. Our three-day virtual Baking Is Our Business conference is designed to teach content creators how to stand out by bettering recipe fundamentals, recipe writing, and photography skills. From building a better cake, layer by layer, to mastering yeasted bread doughs and sourdough and baking photo-worthy pies and tarts, you’ll learn from some of the best bakers around. Since baking is your business, this conference will help you further your baking knowledge so you leave ready to up your game.

Registration for this conference is currently closed. Watch the Bake from Scratch social media outlets for announcements on more virtual events. 


Day 1: Tuesday, November 10

11:00-11:30 EST ― Morning Coffee with Brian Hart Hoffman, founder and editor-in-chief of Bake from Scratch and @thebakefeed

11:30-3:00 EST ― Better Baking: Cakes with Zoë François, pastry chef, cookbook author, and founder of @zoebakes

3:00-3:30 EST ― Afternoon Bundt Break, Jocelyn Delk Adams, cookbook author and founder of @grandbabycakes

3:30-5:00 EST ― Baking Business: Recipe Writing and Editing with Bake from Scratch

Day 2: Wednesday, November 11

11:00-11:30 EST ― Morning Coffee with Brian Hart Hoffman, founder and editor-in-chief of Bake from Scratch and @thebakefeed

11:30-2:00 EST ― Better Baking: Sourdough with Bryan Ford, cookbook author and founder of @artisanbryan

2:00-3:30 EST ― Better Baking: Yeasted and Enriched Breads with Bake from Scratch

3:30-4:00 EST ― Afternoon Bundt Break: Bros that Bundt, chemists in the kitchen, Bundt lovers, and founders of @brosthatbundt

4:00-5:30 EST ― Baking Business: Getting Paid for Your Work (Mike Johnson, cookbook author and founder of @mikebakesnyc, and Kevin Masse, Digital and Brand Partnerships for Bake from Scratch)

Day 3: Thursday, November 12

11:00-11:30 EST― Morning Coffee with Brian Hart Hoffman, founder and editor-in-chief of Bake from Scratch and @thebakefeed, and Umber Ahmad, creator of Mah Ze Dahr Bakery

11:30-1:30 EST ― Baking Business: Food Styling and Photography with Edd Kimber, winner of the first season of The Great British Bake Off, cookbook author, and founder of @theboywhobakes

1:30-3:30 EST ― Better Baking: Pastry and Pie with Erin Jeanne McDowell, cookbook author and founder of @emcdowell

3:30-4:00 EST ― Afternoon Bundt Break: Virtual Cookbook Launch for Brian Hart Hoffman’s The Bundt Collection

4:00-5:30 EST ― Better Baking: Pastry and Pie with Erin Jeanne McDowell, cookbook author and founder of @emcdowell

Note: Check back regularly for more schedule announcements.


What if I can’t watch live every day? Do I get access to the sessions I miss?
If you purchase the All Access pass, you will have the ability to watch any of the sessions you miss.

Do I need to plan to bake along during technical classes?
No. The recipes in the technical classes will be condensed so instructors can move through a large amount of material during these sessions, so baking along will not be possible. But don’t worry, you’ll receive a packet of all instructor recipes and will have the ability to rewatch all lessons on demand if you purchase the All Access pass.

Will I receive a conference swag bag?
All attendees will receive amazing swag packages from our conference partners. Please note that these packages will come directly from partners and will not arrive all together. If you register by October 15, you will receive all swag bags prior to the start of the conference. Registration after this date will not guarantee bags arrive prior to the start of the event.

Who will be attending this conference?
Registration for this conference is open to baking bloggers and content creators, with verified media outlets such as websites, YouTube, and social media channels.

Will I be able to ask questions during the sessions?
All sessions will be moderated, and you will be able to submit questions through the conference platform to be answered in a Q&A session at the end of each class. 

What platform will be used to host this conference?
Zoom.

PRESENTING SPONSORS

PRODUCT SPONSORS

SESSION SPONSORS


Early Bird Pricing – $179

Reserve your space by October 15 to receive a 10% discount and receive all your swag bags before the conference begins.

All Access – $199 (Best Value)

All Access participants will receive video downloads for all sessions, so if you aren’t able to attend one, you will still have access to all programming.

Single Day Pass – $99 
  • Tuesday, November 10
  • Wednesday, November 11
  • Thursday, November 12

 

Have a question about the Baking Is Our Business conference? Use the form below to send us a message.